How Mountain Dew used a 'fan engagement team' to create a Mountain Dew body wash - Digiday

$ 19.50 · 4.5 (263) · In stock

Mountain Dew is using a fan engagement team to help find new ways to respond to consumers. The company is also working to be more flexible with its marketing budget.

Arnie DiGeorge, Executive Creative Director, Author at Build the

Mountain Dew

Influencer Marketing Case Study

Principles of Marketing

Why Mtn Dew Let Skater Dudes Take Control of Its Marketing

Mountain Dew Body Wash Exists, Has Science Gone Too Far? – Funny

How they Dew it

How did Millions Fall in Love with PepsiCo's Mountain Dew?

Everyone seemed to love my previous Mtn Dew Fan Creation and

Freedom Fusion Summer 2024 Dew : r/mountaindew

12 Clever Ideas: If I Were Marketing @ Mountain Dew Soft Drink