Hanes new Hanes Originals line of underwear is designed for Gen Z

Hanes is known for its classic white underwear. Can its colorful new Hanes Originals line sell the brand to Gen Z?

Buy Hanes Originals Men’s Boxer Briefs & Trunks, Stretch Cotton Moisture-Wicking Underwear, Modern Fit Low Rise, Multipacks and other Boxer Briefs at

Hanes Originals Men's Boxer Briefs & Trunks, Stretch Cotton Moisture-Wicking Underwear, Modern Fit Low Rise, Multipacks

Hanes Ultimate Men's Originals Boxer Briefs & Trunks, Supersoft Bamboo from Viscose Underwear, 3-Pack, Regular Leg-Black-3 Pack, Small at Men's Clothing store

ORIGINALS UNDERWEAR - COLLECTIONS - HANES ORIGINALS

Buy Hanes Originals Men’s Boxer Briefs & Trunks, Stretch Cotton Moisture-Wicking Underwear, Modern Fit Low Rise, Multipacks and other Boxer Briefs at

Hanes Originals Men's Boxer Briefs & Trunks, Stretch Cotton Moisture-Wicking Underwear, Modern Fit Low Rise, Multipacks

Hanes new Hanes Originals line of underwear is designed for Gen Z

Hanes Ultimate Men's Originals Boxer Briefs & Trunks, Supersoft Bamboo from Viscose Underwear, 3-Pack, Regular Leg-Black-3 Pack, Small at Men's Clothing store

The New Hanes Originals Collection Just Launched at

HANES ORIGINALS

ORIGINALS UNDERWEAR - COLLECTIONS - HANES ORIGINALS

ORIGINALS UNDERWEAR - COLLECTIONS - HANES ORIGINALS

Underwear Brand Hanes Journeys Back to its 1901 Beginnings in Fun Campaign

Hanes Reignites With Stylish and Comfortable New Hanes Originals Collection

Men's Hanes Sport™ 4-Pack X-Temp® Total Support Pouch™ Long-Leg Boxer