This $39 Lululemon bra is so comfy, it feels like you 'aren't

Shopper say they never want to take this bra off.

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I know a lot of you worship lululemon and I have quite a bit of their stuff but how is this justifiable? I have naturally large breast and would still not cash

4-Pack Women's Seamless Wireless Cooling Unpadded Comfort Bra (2 Pieces White, 1 Piece Black, 1 Piece Nude, Medium) at Women's Clothing store

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Yvette Sports Bra for Women - High Impact Padded Workout Breathable Bras Sexy Mesh Design, Black, S(AC) at Women's Clothing store

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Warners® Simply Perfect® Super Soft Wireless Lightly Lined Comfort Bra Rm1691t : Target

This Lululemon scoop bra is so comfortable, it's the only one I'd happily wear 24/7